Making anything in life engaging, effortless and enjoyable means removing the things that aren’t.

Identifying what isn’t engaging, what takes effort and what kills the joy is proven to be right at the heart of a winning sales and growth strategy.

Underestimating the emotional energy that joy brings is a big mistake. Joy is the raw material that unlocks the single biggest asset in your growth strategy - those that do the selling.

We exist to help companies make the shift.

Every business we work with has recognised the need to move to a modern, sophisticated way of selling - one that will work in the new B2B buying paradigm.  

We’re solving the central challenge to growth.

The Defiinition Of Insanity - Seeing that turnover is high, quota attainment is low, and everyone involved is frustrated. Salespeople spending less and time doing what they love and what’s expected of them - solving their client’s problems and closing deals. And expecting a successful outcome.

How we make it happen at every moment that matters.

We combine highly tailored content, expert coaching, an on-demand concierge service and a robust community. We’ve put it all into one platform that activates reps to take more of the actions that win business.  

It’s a complete and motivating experience. The data is reliable, the workflow is simplified, any unhelpful administration is minimized, and support is on demand. 

Sales reps are engaged, focused on the right opportunities and motivated to lift the whole organization.  They build 73% larger pipelines, have 35% more selling time and feel part of a winning tribe.